A trailblazer in digital marketing, Avery Akkineni spearheads growth, innovation, and global impact as Chief Marketing Officer of VaynerX, a collection of modern-communication companies founded by Gary Vaynerchuk (@GaryVee). In her seven years at the company, she has redefined what’s possible in digital and growth marketing through a focus on emerging markets and industries. She has launched new companies, expanded VaynerMedia internationally, and has led key Fortune 500 client partnerships including Google, Diageo, Anheuser Busch, and PepsiCo, and many more.
Building VaynerMedia APAC from the ground up, Avery scaled the office to 150+ employees across Singapore, Bangkok, Sydney, and Tokyo in just two years. Under her leadership, the region earned Marketing Interactive’s Agency of the Year recognition.
In 2021, she founded Vayner3, an innovation consultancy exploring how global brands can enhance their branding through emerging technologies like AI and Web3. Her groundbreaking work earned accolades such as Ad Age’s Web3 Trailblazer, and AI Thought Leader recognition from Business Insider.
In 2024, Avery was promoted to CMO of VaynerX, overseeing a portfolio of cutting-edge companies focused on leveraging modern culture to build brands. In this role, she leads all things “Vayner” brand, delivering growth for the agencies and bold, future-forward campaigns for clients of VaynerMedia– the largest independent media agency in the world. Her expertise in identifying and leveraging emerging platforms has landed her industry recognition and seats on top advisory boards, including Salesforce’s AI Council, Meta’s Creative Council, and TikTok’s For You Collective. In addition, Avery also sits on the Board for PeacePlayers, a nonprofit organization that brings youth in conflict zones together; and hosts the weekly GenC podcast on CoinDesk
