Different Wins: Spin Master Co-Founder Anton Rabie Announces Debut Book

VaynerSpeakers exclusive client and Spin Master Co-Founder Anton Rabie announces his debut book, Different: An Unconventional Guide to Becoming Your Best Self

Anton Rabie built a $2 billion company around one powerful conviction: different wins. As co-founder of Spin Master, he helped create some of the world’s most beloved toys, games and entertainment franchises, including PAW Patrol, Toca Boca, Bakugan, Air Hogs and Rubik’s Cube. Now, he’s bringing that philosophy to his debut book, Different: An Unconventional Guide to Becoming Your Best Self, available starting February 14, 2027.

An entrepreneur from day one, Anton co-founded Spin Master straight out of college and built it into a global powerhouse with over $2 billion in sales, more than 2,000 employees, and operations across 28 countries. Under his leadership, the company expanded through more than 30 acquisitions, producing generational hits like PAW Patrol, now the #1 preschool brand reaching 350 million households worldwide, and Toca Boca, the #1 downloaded kids app with close to 60 million monthly active users.

In Different, he shares the unconventional lessons, stories, and insights that shaped his entrepreneurial journey — from scaling Spin Master into a global powerhouse to navigating the risks, failures, and partnerships along the way. His central message is simple: difference creates value.

Different will help readers:

• Leverage their natural strengths, minimize weaknesses, and even lean into their eccentricities
• Get really comfortable with failure — and actually learn from it
• Navigate setbacks by learning to "sit in the mud"
• Understand risk and make better decisions
• Foster innovation by welcoming ideas from anywhere (and anyone)
• Laugh at themselves, really listen, and find the gift in everything

Whether you're building a business, leading a team, or discovering your own potential, Different shows that lasting success comes not from becoming someone else, but from being more fully yourself.

The same energy, candor, and conviction that fill the pages of Different are what Anton delivers live. He intentionally challenges convention, pushing leaders to question traditional definitions of success and rethink how great companies, teams, and ideas are built. Teams walk away with unfiltered, authentic strategies that unlock human potential and accelerate growth, complete with actionable tools.

Different: An Unconventional Guide to Becoming Your Best Self arrives in early 2027. Stay tuned for pre-order details.

To inquire about booking Anton Rabie for your next event, reach out to the VaynerSpeakers team, his official speaking representation.